“Using the Internet to Grow Your Business”

Columbia Business School Alumni Club

November 17, 2009

Resources

ConstantContact.com – Email newsletters and surveys.  Excellent user interface.

CoTweet.com – Manage your brands on Twitter.

Facebook.com -- Social network for, to a greater degree than LinkedIn, personal interactions.

Homestead.com – Web site design and hosting service.  Offers domain name registration, site templates, email-hosting, text and video delivery, e-commerce, traffic metrics and excellent customer service. 

Intuit’s Search Engine Optimization Guide -- https://www.homestead.com/~site/Documents/SEO_Intuit_Guide.pdf

Klout.com – Measure your impact on Twitter.

LadiesWhoLaunch.com – Resources, workshops and community for women entrepreneurs.

LaunchersCafe.com – Blogs, seminars and other resources for entrepreneurs.

LinkedIn.com -- Social network for professionals.

Shih/THE FACEBOOK ERA -- Clara Shih makes a compelling argument for the powers of Facebook, LinkedIn, Twitter and other social networking sites to expand your business.  She discusses how to get the most out of the sites and recommends other resources. 

SurveyMonkey.com – Online surveys.

Twitter.com – Send and receive 140-character postings on mobile devices and email.

WordPress.com – DIY blogging.

Mendelsohn Consulting, Inc.

Digital product development in science, technology and medicine

917.603.3987

www.mendelsohnconsulting.net